Sarah Weichman — Branding

Sarah is a Birmingham native sharing her life through blogging. Her branding marks were birthed out of her love and excellent documentation of the seasons! We created four seasonal marks for Sarah that she can interchange as the season changes! The hand being the consistent brand element.  The hand, holding a bird representing spring, holding a flower representing summer, holding a leaf representing fall and the snowflakes representing winter. Sarah’s blog is a warm comforting place where people feel welcomed and cared for throughout the ebbs and flows of life.